Herself Health Lands $26M As Femtech Startup Funding Holds Steady

Herself Health, a startup that offers primary care for women aged 65 and older, said Monday that it has raised a $26 million Series A funding round. Its funding comes as venture funding to startups focused on women’s health issues has held up relatively well despite a broad venture funding pullback.

The company operates only one physical clinic — in St. Paul, Minnesota — but said with the new funding it plans to grow its footprint significantly over the next 18 months, including opening another two locations in the Twin Cities area this year. It will also expand its virtual care offerings, it said.

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Herself says its approach differs from generic primary care because it focuses on holistic aspects of an older woman’s health and well-being, including mental health, mobility, and social and behavioral health. It also focuses on specific health issues that are more prevalent in older women, including Alzheimer’s, osteoporosis and arthritis.

“Women 65+ face unique health and social challenges as they age, and for far too long, their concerns, needs, and desires have been ignored,” Herself Health CEO Kristen Helton said in a statement. “That’s why we are designing Herself Health to be the value-based solution to improve outcomes and help women find joy, purpose and better quality of life.”

Michael Cline of Accretive served as the lead investor for the Series A, which comes six months after Herself raised its $7 million seed round. Juxtapose also participated in the Series A.

Herself’s raise comes as funding to femtech startups — broadly defined as companies focused specifically on women’s health issues — has remained relatively robust amid a general venture funding downturn. Femtech-related startups last year raised more than $1.2 billion, Crunchbase data shows. That follows record-setting funding of more than $1.8 billion in 2020 and $1.7 billion in 2021.

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