Wonolo Raises $32M Series C Just Months After Last Funding

Illustration of blue-collar workers standing around a smartphone.

On-demand temporary employment platform Wonolo has raised a $32 million Series C round led by Bain Capital Ventures.

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The financing was announced just months after a $13 million Series B led by Sequoia Capital, and it brings the San Francisco-based startup’s total venture funding to $60 million. The latest round also included participation from new investor DAG Ventures and previous investors Sequoia Capital, Base10 Partners, AMN Healthcare, and Cendana.

As part of the Series C, Bain Capital Ventures Partner Jamison Hill will also join Wonolo’s board of directors, marking his first board seat, according to the company.

Wonolo—which stands for “Work. Now. Locally.”—was founded in 2014 by now CEO Yong Kim and COO AJ Brustein who previously worked for The Coca-Cola company. The startup aims to connect underemployed hourly workers with understaffed employers in retail, manufacturing, shipping and logistics, and other industries “left behind by Silicon Valley’s future of work technologies.”

Bain’s Hill believes Wonolo “is reinventing the way people find hourly work.”

“Their technology platform creates more flexibility for underemployed workers and fills hiring needs for understaffed companies insanely fast and at a disruptively lower cost,” Hill said in a written statement. “We are excited to support the Wonolo team in pursuing their grand mission of bringing flexible and fulfilling work to everyone.”

There are now 300,000 users on Wonolo’s platform, according to the company, which matches workers with thousands of brands such as Coca-Cola, Papa Johns, and Uniqlo.

Wonolo plans to use the new capital to “accelerate the growth of its business, launch in new markets and go deeper in existing markets,” Brunstein told Crunchbase News.

In August, Wonolo launched a second headquarters in Nashville, Tenn. It plans to also use the funding toward growing its staff both in its two headquarters and in satellite offices across the country. The company currently has about 65 employees, according to Brunstein, and “is ramping up for hiring next year.”

So, how does it work? Through its mobile platform, users can search through temporary job listings in their area. They can view the date and time requirements and total pay for a job before selecting. Upon accepting, Wonoloers confirm that they have the required skills to complete the task. After completion, the worker is paid immediately.

Workers complete an onboarding process, including a background check; however, unlike traditional staffing companies, Wonolo does not require potential contractors to upload a resume or perform an interview. Further, the company maintains accountability of both workers and companies with reviews based on its “5 Ps”–prepared, professional, positive, polite and punctual.

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