The Hoboken, New Jersey-based startup is working with primary care doctors, pediatricians and specialists to improve patient engagement on an ongoing basis, whether through collecting information on vitals, providing education on diagnosis and avenues to talk to a doctor via telemedicine or chat.
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“We are changing the way care is delivered by allowing the doctor to engage with you and leverage tools to monitor your condition,” Justin Williams, co-founder and CEO of Noteworth, told Crunchbase News. “We want to put a doctor’s office on your phone.”
Draper Associates, Frontier Ventures, Techstars Ventures, Wavemaker 360, Springtide Capital and others joined Laconia in the round. This new funding gives Noteworth a total fundraise of $7.1 million since its inception in 2015, which includes a $2.1 million round of funding after being part of the Techstars accelerator program in 2017, according to Crunchbase data.
The new funding will be used to meet demand from new customers, which includes adding staff, product development and support, as well as ramping up sales and marketing efforts, Williams said. Noteworth has 50 employees right now, and he expects that to be near 75 by the end of the year.
In addition, the company plans to scale its current product, acquire new customers and expand its offering into strategic avenues, he said. Noteworth aims to get its platform into rural areas and places where access to a doctor might require traveling to the other side of the state. Williams would also like to evolve the platform to act as a digital treatment that provides guidance to the clinician and recommendations to the patient.
“We are in a place where there is a ton of need to figure out what health care should be,” Williams said. “As a company in the health care industry, we are in a position to be able to leverage technology to provide long-lasting change to health care. It is an opportunity to help clients and innovate health care for the better.”
Illustration: Li-Anne Dias